An empathetic, hard-working pink rabbit dressed in white underpants ends up in humorously unfortunate circumstances after doing a good deed, talking of its mixed emotions in perpetually teary eyes.

Meet Opanchu Usagi, one of Japan¡¯s latest obsessions.

Born on social media platforms in 2022, the character created by Kawaisouni! (which roughly translates to ¡°poor thing!¡±) has become a major hit, especially among Generation Z.