Polymarket has appointed a representative in Japan and is preparing to lobby for the authorization of prediction markets in the country, according to people familiar with the matter.

The global prediction market platform is aiming for government approval in Japan by 2030, the people said, asking not to be named as the plans aren¡¯t public. Polymarket sees Japan as a large untapped business opportunity, they said.

Mike Eidlin is leading Polymarket¡¯s Japan efforts, according to the people. Eidlin has been working as head of Japan at crypto firm Jupiter, according to his LinkedIn profile. He declined to comment on whether he is working with Polymarket.