Translating video games can lead to surprising linguistic innovation. When had to translate ¡°¬FµØÕ{ß_¡± (genchi ch¨­tatsu, local acquisitions) for Metal Gear Solid, he coined the term OSP or ¡°on-site procurement,¡± a term that went on to be used by other games and continues to be used today.

Video game translation can also be and . In Final Fantasy X, for example, ¤¢¤ê¤¬¤È¤¦ (²¹°ù¾±²µ²¹³Ù¨­, thank you) was rendered in English as ¡°I love you,¡± due to the special weight of the common phrase in context. While some fans hailed it as a brilliant translation, others felt the localization process had gone too far.

Other game translations have had cultural impacts for very different reasons: The now legendary meme ¡°All your base are belong to us¡± stems from a of a grammatically ordinary sentence: ¾ı¤¿¤Á¤Î»ùµØ¤Ï¡¢È«¤ÆCATS¤¬¤¤¤¿¤À¤¤¤¿ (kimitachi no kichi wa, subete CATS ga itadaita, CATS [the alien cyborg villain] has obtained all of your bases).